Market research

Our representative market research offers insight into the entire spectrum of the Nordic population, including minority groups. This to deliver a comprehensive market view. With our products, you can choose to subscribe to regular insights and/or create tailor-made panels to conduct surveys or pulses as needed. By constantly keeping an eye on societal dynamics, we empower decision-makers with reliable support for strategic decisions. We are always ready to help you navigate safely in the constantly changing demographic landscape.

Diverse perspectives

Complete understanding of the entire Nordic population.


Choose subscriptions to tailored and/or national panels - or order individual surveys.

Decision Support

Access to statistical support for strategic decisions.

Choose the solution that suits you best

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Representative panel - subscription/single surveys

Unique panel reflecting the Nordic population, including minority groups

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Tailored panel - subscription

A unique panel reflecting your existing or desired target group. Ex. specific municipality or consumer.

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Impact Data Incubator

The first incubator in the Nordics with a focus on the public sector and the real estate industry

Our Verticals

Real Estate

Property & Urban development

Property development, management, investment, Urban development, Community development. Representative panels giving property companies and city developers valuable insight into the needs and preferences of residents, for inclusive and efficient property and urban planning.

Consumer Business

Consumer goods and service companies

Daily grocery trade, Pharmacy, Electronics, Fashion & Beauty, Bank & Insurance, Furniture, Restaurants and more

Consumer Business


TV, News, Streaming services, Newspapers, Magazines, Social media and more.

Consumer Business


Interest organizations, Non-profit organizations, other

Perspetivo is a member of Esomar

ESOMAR is a global organization that brings together professionals in the fields of market research, social research, and opinion polling. Being a member of ESOMAR is a quality mark that shows that a research company meets high standards, which underscores the member’s commitment to ethical and quality surveys. Membership provides access to international resources and proven methods. Perspetivo was granted membership in 2023.