Ask everyone

When making decisions that affect many, it’s essential to include different perspectives in the process. That’s where you come in. Perspetivo lets you share your view on the things that matter to you, now and in the future.

Ask everyone

When making decisions that affect many, it’s essential to include different perspectives in the process. That’s where you come in. Perspetivo lets you share your view on the things that matter to you, now and in the future.

We invite you to take space

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For Panelists

We make sure your perspectives are being heard

We invite you to take space

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For Clients

The most representative panel in the Nordics

We invite you to include

Who we are

Perspectivo is founded in Sweden by the data driven growth agency The Social Few. The purpose of Perspetivo is to create space for everyone to be heard – no matter who they are or where they’re from.

The founders identified a market and societal imperfection: we are not including a representative set of voices before making important decisions for the many. There are some parts of the population that are considered to be difficult to reach which lead to us listening to the voices we manage to hear. At the same time as we see a change in the demographics in our societies. Did you know that every fourth swede has two foreign born parents, that Arabic is the largest minority language in Sweden and that minorities have a yearly purchasing power of 400 billion SEK? These are just some of the perspectives we rarely include until we know about them.

Perspetivo is a member of Esomar

ESOMAR is a global organization that brings together professionals in the fields of market research, social research, and opinion polling. Being a member of ESOMAR is a quality mark that shows that a research company meets high standards, which underscores the member’s commitment to ethical and quality surveys. Membership provides access to international resources and proven methods. Perspetivo was granted membership in 2023.